The Week that Was #22 – Through the Eyes of Improved Apps

A round up of things that the Improved Apps folk chat about over a cuppa coffee!

By Sophie Wyard – Marketing Manager @ Improved Apps

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We’re a diverse bunch at Improved Apps and we enjoy sharing a story or two… our news… and views… over a cup of coffee or around the water cooler (and an occasional beer!)

So, we thought why not share a few of our newly discovered noteworthy news stories, fascinating facts, helpful hints, as well as the things that have made us smile or simply laugh out loud.

As our apps support the entire gamut of Salesforce users from sys admins to sales reps; from marketing managers to business analysts and from trainers to support staff, (and bearing in mind we’re all human), we hope that there is something of interest to everyone.

Happy reading!

‘Please crank the silly thing around’

Seems the Apollo mission coders had a bit of fun way back when they had to develop their own language to manage the missions…


Nearly 50 years after the historic moon landings, NASA has just released all of the code that was used to get the astronauts there. Every line along with notes was made public on GitHub, where anyone can peruse through the commands and get a glimpse at how the moon landings were programmed. Of everything about the code, people are finding that the notes left by programmers are surprisingly funny and give us a look back into the hilarious work environment that existed in NASA in the 1960s. All of the notes are filled with jokes and pop culture references at the time. Below, you can see that one programmer wrote a note to an astronaut to “please crank the silly thing around. [read more]

Simon Thompson – SVP Customer Success @ Improved Apps

BBC launches its 15th content-related app

The BBC has launched a new app that presents a selection of the broadcaster’s online content chosen to appeal to each user’s interests. BBC+ is available on iOS and Android. It brings together news, iPlayer content, weather forecasts, recipes and more. Users must have signed up for an account, which lets the BBC track their use of the software. One expert questioned how much appetite there would be for the service. [read more]

BBC+ looks like a ‘super-curator’ of content. This starts to sound like the Russellian paradox of sets that include only members that are not members of other sets….and spiral off into confusion. However, this represents a real challenge for businesses: Given the masses of available content, how do you make that content accessible for users whatever their start point, how do you make that inclusive so there aren’t multiple ‘catalogues’ needed and the whole think is easily navigable? Improved Apps have the solution!

Paul Field – CEO @ Improved Apps


These new webinar pods are being tested before being deployed in our Improved Apps offices!!


Improved Apps Demo Booth

Simon Thompson – SVP Customer Success @ Improved Apps

LinkedIn boosts CRM integration with update to Sales Navigator

There are now new ways available to sales reps on LinkedIn to connect with customers and prospects through updated mobile apps and integrations with Salesforce and Google Gmail. To find out more about what’s possible check out this article from CRM Daily. Here’s a snippet:


…Rolled out by LinkedIn this week, the updates are aimed at making the company’s Sales Navigator tool more effective for sales and customer relationship management (CRM).

New support for data syncing with Salesforce, for instance, will automatically import CRM leads and accounts into LinkedIn’s Sales Navigator. Prior to its Tuesday launch, CRM Sync was already being used by more than 20 early-adopting enterprises, according to LinkedIn.

[read more]


If you want to find out more about our mission to drive Salesforce adoption with our solutions Improved Help and Improved Noticeboard  do get in touch.


Sophie Wyard – Marketing Manager @ Improved Apps