Improved Apps Blog

Welcome Cara-Lee Loganberg as Chief Commercial Officer

We are delighted to welcome Cara-Lee Loganberg to the team, as Chief Commercial Officer.

 

Cara-Lee joins us after an illustrious and highly successful 12 year tenure at salesforce, where she held several sales leadership roles across enterprise and mid-market teams, industry verticals and marketing product specialisation. Her teams consistently exceeded targets through salesforce’s early start-up years and beyond.

 

During this time, Cara-Lee was seconded by the Global VP Sales Productivity to grow and develop a world class sales productivity and enablement organisation in EMEA. Cara-Lee deeply understands the challenges associated with on-boarding and productivity, having implemented solutions and processes to drive increased productivity per head.

 

Known for her obsession in ensuring salesforce customers derive value from their applications, whilst having a deep understanding of the salesforce technology and a thirst for constant innovation, Improved Apps was an obvious next step.

 

As Chief Commercial Officer, Cara-Lee will lead business development strategy and execution, oversee sales growth, build out the ISV Channel, and provide advice to the board.

 

The whole team is excited about Cara-Lee’s appointment, the opportunity to learn from her vast experience and the value she will bring to our customers. I personally had the pleasure of working with Cara-Lee when I was at Salesforce between 2007 and 2012 and since Cara-Lee started last week, we are already seeing a massive impact, adding to our companies energy and passion.

 

Welcome to Improved Apps Cara-Lee.  (Link to Cara-Lee’s LinkedIn profile)

 

Simon Thompson – EVP/Co-founder

Meet the Management Team

Season’s Greetings from Improved Apps

Winners of the Seasonal Competition for Innovative NoticeBoard uses 

We recently invited our Improved Noticeboard users to suggest some innovative approaches to using Improved Noticeboard within their organisations.

We were flooded with responses and have picked the best three as winners.

Congratulations to:

 

Shea Mixon from AmerisourceBergen

Andy Louca from Thomson Reuters

Michael Allen from Color Consultancy

 

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The future of true context sensitive help is here…today…

I strongly believe that most context sensitive help solutions around today are lacking in context, which would be funny if it wasn’t so annoying.

 

We see various definitions out there in the public domain like…Context-sensitive Help provides information about the user interface of an application relative to the task a user performs. Which completely ignores the user’s real context, as it seems to mean that the only context is where the user is in the app!

 

Wikipedia states: “Context-sensitive is an adjective meaning “depending on context” or “depending on circumstances”. It may refer to: Context-sensitive grammar. Context-sensitive language. Context-sensitive help.” Which covers a lot more scenarios closer to the real world.

 

So when we think about all of the above variations…to get true context sensitive help we really need to consider the following:

  • Who is the person and what is their Role?
  • How experienced are they?
  • How do they like to digest information (Video, text, be shown something or listen for example)
  • What is their preferred language?
  • What area of the application are they currently in?
  • We need to know where they need help and the data from the current record they are looking at should also provide context.
  • What content they are engaging with and if it was useful!
  • Is the person happy? Did they get what they needed, when they needed it? 

 

All of these questions relate to the user as the focus of context, the context in this case being the user’s experience, preferences, learning style, their actions, their history, their behaviour and any issues they may be having.

 

 

So without this depth of knowledge, context sensitive help that only addresses some of these elements or provides just field or application level help are barely any use and offer very limited value to your business or your users.

It needs to go way above this to get things right…

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The Week that Was #37 – Through the Eyes of Improved Apps

A round up of things that the Improved Apps folk chat about over a cuppa coffee!

By Sophie Wyard – Marketing Manager @ Improved Apps

shutterstock_135569845 smaller

 

We’re a diverse bunch at Improved Apps and we enjoy sharing a story or two… our news… and views… over a cup of coffee or around the water cooler (and an occasional beer!)

So, we thought why not share a few of our newly discovered noteworthy news stories, fascinating facts, helpful hints, as well as the things that have made us smile or simply laugh out loud.

As our apps support the entire gamut of Salesforce users from sys admins to sales reps; from marketing managers to business analysts and from trainers to support staff, (and bearing in mind we’re all human), we hope that there is something of interest to everyone.

Happy reading!

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7 Ways To Improve Buy-In To Salesforce

By Sophie Wyard – Marketing Manager @ Improved Apps

 

Improved Apps make users feel good about Salesforce

 

Are you rolling out Salesforce to a team that has never used a tool like this before?…

Looking for some good “What’s in it for you?” tips to help them understand the value?…

Want to know the best way to bring them up to speed and familiarise them with the alien environment?…

Fundamentally, do you want to maximise Salesforce adoption?…

Then look no further…

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The Week that Was #36 – Through the Eyes of Improved Apps

A round up of things that the Improved Apps folk chat about over a cuppa coffee!

By Sophie Wyard – Marketing Manager @ Improved Apps

shutterstock_135569845 smaller

 

We’re a diverse bunch at Improved Apps and we enjoy sharing a story or two… our news… and views… over a cup of coffee or around the water cooler (and an occasional beer!)

So, we thought why not share a few of our newly discovered noteworthy news stories, fascinating facts, helpful hints, as well as the things that have made us smile or simply laugh out loud.

As our apps support the entire gamut of Salesforce users from sys admins to sales reps; from marketing managers to business analysts and from trainers to support staff, (and bearing in mind we’re all human), we hope that there is something of interest to everyone.

Happy reading!

Read More

The Week that Was #35 – Through the Eyes of Improved Apps

A round up of things that the Improved Apps folk chat about over a cuppa coffee!

By Sophie Wyard – Marketing Manager @ Improved Apps

shutterstock_135569845 smaller

 

We’re a diverse bunch at Improved Apps and we enjoy sharing a story or two… our news… and views… over a cup of coffee or around the water cooler (and an occasional beer!)

So, we thought why not share a few of our newly discovered noteworthy news stories, fascinating facts, helpful hints, as well as the things that have made us smile or simply laugh out loud.

As our apps support the entire gamut of Salesforce users from sys admins to sales reps; from marketing managers to business analysts and from trainers to support staff, (and bearing in mind we’re all human), we hope that there is something of interest to everyone.

Happy reading!

Read More

The Week that Was #34 – Through the Eyes of Improved Apps

A round up of things that the Improved Apps folk chat about over a cuppa coffee!

By Sophie Wyard – Marketing Manager @ Improved Apps

shutterstock_135569845 smaller

 

We’re a diverse bunch at Improved Apps and we enjoy sharing a story or two… our news… and views… over a cup of coffee or around the water cooler (and an occasional beer!)

So, we thought why not share a few of our newly discovered noteworthy news stories, fascinating facts, helpful hints, as well as the things that have made us smile or simply laugh out loud.

As our apps support the entire gamut of Salesforce users from sys admins to sales reps; from marketing managers to business analysts and from trainers to support staff, (and bearing in mind we’re all human), we hope that there is something of interest to everyone.

Happy reading!

Read More